What started as a simple site for sharing photos and files, has evolved into one of today's most fun and interactive social media sites. A growing number of businesses who sell products, especially those who rely on product catalogs, are discovering what a wonderful tool Pinterest can be. And while it is still relatively new to some users and companies, those who use it regularly continue to swear by its effectiveness and ease.
- Post images of your company's new products
- Showcase your best selling items in a social forum
- Share product and photo pages on Facebook, Twitter, etc…
- Effortless to use and easy to update your page
- Provides strong credibility and consumer endorsement
- Can be customized to match your colors & logo
If you're new to it, we're sure you have questions on how Pinterest works, or may be wondering whether or not it's right for your company.
Pinterest Photo Dimensions
- Profile Photo 600x600
- Pins 600xinfinite
- Board Thumbnail 222x250
Which Businesses Can Benefit from Pinterest?
Just as Facebook is to service-based businesses, if you market or sell products online, you stand to do very well with Pinterest. Users create their own unique boards featuring their favorite photos, images and more, which other users can then view, share and pin to their own boards. This presents a unique opportunity for online merchants to showcase their newest and best-selling products online, with the added benefit of a personal endorsement and viral potential.
How Can I Use Pinterest to Increase Sales?
Not only can you absolutely use it to increase sales, but Pinterest can actually serve as a powerful branding tool for your line or store. The more your product photos are pinned to user boards, the more exposure you get. And as your exposure increases, so too does your fan base. This can ultimately result in a significant increase in online visitors to your website, as well as your Facebook or LinkedIn profile pages, should you choose to direct users there.
How Easy is Pinterest to Use?
If you have ever created an online photo album, or set up an image folder on your computer, you will have no trouble mastering Pinterest. It has been designed so that everyone would be able to easily upload and manage their pages, regardless of skillset or the need for advanced marketing skills.
Get Your Customized Pinterest Business Page
A custom Pinterest Business page serves as an easy and effective way to make your profile stand out among baseline and template pages. At Sam Pizzo Website Design in Rochester NY, we have been designing custom Pinterest business pages since their inception, and can tailor one that perfectly suits the theme and industry of your company. Best of all, complete pages are just $199 and can be live within 24 hours.
To learn more about using this innovative social media tool to increase sales and showcase your products, call Sam Pizzo today at 585-478-2331.